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Craving success in your coaching business?



Craving success in your coaching business?



Are you SO over watching other coaches’ businesses explode while you work your tail off without the sales to show for it? I say enough is enough.


  • You've got major talent, passion and smarts and why your coaching business SHOULD be blowing up big time.
  • You’ve got a message to share. A spark to ignite. A beautiful life and business to lead. You KNOW you’re meant for more.

But you are – in a word – STUCK.

You’re officially a coach (yay!) but when it comes to the business side of things, you’re pretty much lost.




  • You have NO freaking clue what your sweet spot is – or what you love to do that people will actually pay you for.
  • You’re over people saying you can “make $20k in a week!” when you can’t even make $1k a month.
  • You’re overwhelmed by all the biz­ building info out there – Should you run webinars? Master Facebook Ads? Sell half your shoe collection to take another $300 course about Instagram?
  • You work all day long but don’t seem to get anything done. EVER.
  • You’re spending less time creating, and more time stalking hot­ stuff ­coaches- (hello paralyzing comparisonitis!)
  • You have SO many brilliant ideas you don’t know where to focus first (Run a retreat in Bali or host a teleseminar?)
  • You’re sick of sitting in traffic every morning to make someone else’s dream come true when you know you’re fully capable of doing it you damn self.
  • You’re burnout, resentful and sick of squeezing your life into weekends and know you need to make a change ­but have no clue how.
  • You’ve got major shiny object syndrome, snapping up programs and ebooks and webinars like crazy with NO clue how to apply anything to your unique business.

Introducing 90 Days to Sweet Sales.

Introducing 90 Days to Sweet Sales.

A unique, powerful coaching experience for passionate female coaches ready to get clear on their business desires, build a solid foundation and create a marketing strategy that effortlessly brings in sweet sales


Here’s how it works:

90 Days to Sweet Sales is a personalized, high ­touch and super fun coaching experience where we’ll work together one­ o­one to rapidly transform your coaching business from a vague, directionless idea into a sustainable empire-­to-­be raking in red­ hot results.

During our 90 days together, you will:

  • Figure out your zone of genius –  the intersection between your passion. expertise and what people will buy so you wake up everyday thinking, “YES­this­is­what­I’m­meant­to­do!” 
  • : Define your dream clients with sharp­-edged clarity – who are they and why do they buy?
  • : Create a deeply ­aligned signature program/core offering that sells like hotcakes.
  • : Master your marketing strategy so bringing in dream clients and dreamier cash becomes easy as pie .

And I’ll be there supporting you, week­ by­ week. I can promise you that I know time is money and I'm not going to let you waste either. By working with me, not only will you gain the tools and knowledge to effectively market your business, but just as important, you'll learn to avoid going down the wrong roads too.

By the end of our time together, you have my word that you'll know what do, when to do it and how to do it. 

And the icing on the cake?

This isn’t a one ­and ­done experience.

You’ll have lifetime access to all your coaching materials, which you can use to repeat sweet success over and over.


The Goodies.

The Goodies.

Here's exactly what you're getting...

Twelve weekly 45 minute sessions. 

Stuck? Have a question? I'm always just an email away. 

Access to tutorials, worksheets, and guides that compliment coaching topics.

Password protected webpage to hold all coaching materials including session recordings.

Plus these super sweet bonuses...

BONUS NUMBER ONE: Access to my tutorial vault.

Yes, marketing your business involves a lot of the not-so-fun techy stuff. During our sessions though, I want the focus to be on supporting you, therefore you'll receive lifetime access to my wide range of video trainings and tutorials that walk you through how I set up my own Facebook ads, Squarespace website, landing pages, webinars, email marketing, and more!

BONUS NUMBER TWO: Facebook Ads Coaching


Facebook ads are tricky, no doubt about it. So that you can truly master your campaigns, you'll receive one hour of  complimentary coaching with Facebook ads expert, Julie Lowe, of Socially Aligned.

Julie has been in the marketing and advertising arena for 15 years and spent 4.5 years as the Digital Marketing Manager for a Multi-Million dollar e-commerce company, before going out on her own.

In addition to personally creating thousands of Facebook ads and helping over 600 entrepreneurs with their ads, Julie has partnered with industry leaders such as Kimra Luna, Melanie Duncan, and the Female Entrepreneur Association to bring trainings to entrepreneurs worldwide.

BONUS NUMBER THREE: Six month membership to The Spark Society, my Mastermind program.

This is your chance to not only have support and guidance from me, your coach, but you'll also be surrounded by other like minded women that are there to inspire and motivate you as grow your business.

The Spark Society will include bi-weekly group coaching calls, access to guest experts, bi-weekly office hours, a private Facebook group and more!

BONUS NUMBER FOUR: Complimentary copy of I Heart Money, a course from success coach Emily Williams.

Getting intimate with my own money story and really mastering my wealth consciousness was one of the biggest hurdles I had to overcome as an entrepreneur and Emily played a huge part in my own transformation. I want you to have the same opportunity as you kick off your coaching. You'll receive a copy Emily's self-study course, I Heart Money, immediately upon signing on to work with me.

BONUS NUMBER FIVE: Complimentary strategy session with sales coach Lindsey Willis.

One of the biggest keys to sweet sales in your business? Making sure you know how to rock your sales sales. 

Once you're ready, you'll receive one complimentary session with sales expert Lindsey Willis who will help you make sure you know exactly what to say and ask to avoid feeling salesy or icky during your sales conversations, and instead, be able to run your calls with complete confidence so you can close the deal. 

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My Sweet Story.


My Sweet Story.


Hey, I'm Sara, business and marketing coach for female coaches, and I get it.

You're sooo close to the success you deserve, you can taste it. But can’t seem to seal the deal. 

Sure, today I run a successful coaching business that allows me to do what I love while having the freedom to travel and enjoy my life, but the truth is, it hasn't always been this way.I started my entrepreneurial journey in 2012 after ditching my “comfortable” position as a marketing coordinator. I spent my first two years of “freedom” being anything but free. I was a freelance marketer for everyone from wedding planners to plumbers, and while I had a bit more wiggle room than I did at my 9­5, I was shackled to my desk for 60­-70 hours a week for crap money. Not to mention, I was taking on any work that came my way and projects that I couldn’t have cared less about. 

Finally in February 2014, I hit my breaking point. I knew I was meant for more and that things needed to change, but I really had no clue of what that was. I was overworked, in debt, had shiny object syndrome, buying every course on the market, and spent way too much time focusing on what everyone else in the business world was doing rather than what felt right for me and my life.

After some resistance, in September of 2014, I decided to stop being stubborn, accept that I couldn’t figure it all out on my own and hired a business coach. I will forever mark that as one of the best decisions I've ever made.

Over the next 90 days, I essentially fired almost all of my clients and put my energy into building a proper foundation for myself and my business. I figured out exactly how I was meant to work with people, who I wanted to help, and how I would do it. 

I literally went from having .48 cents in my bank account by the end of December to making $8k in sales in January. Not too shabby, amiright?

Yup: In a matter of 90 days, I literally went from burnt out, stressed and broke to happy, fulfilled, successful and on my way to financial freedom.

Today, I work with incredible women all over the world, helping them create coaching businesses they’re crazy about. And Over the past year, I've taken trips to London Paris and Miami, with trips to Los Angeles and Las Vegas on the horizon. (Pretty incredible considering just a few months ago, I barely made it out of the house thanks to my workload and financial situation.)

Seriously though: I know this same success is possible for you.

I’m a firm believer that in the year 2015, no intelligent, capable women should dread Mondays. We shouldn’t have to go to a job we hate. And we don't need to do work that doesn’t make us happy, just to earn a paycheck that doesn't begin to come close to paying for everything we desire in life. 

If you’re done waiting to see dollars regularly rollin’ into your bank account, 90 Days to Sweet Sales is for you.


Who This is Perfect For.

Who This is Perfect For.

90 Days to Sweet Sales is perfect for the female coach who is...

● Struggling, stalled and stuck – and done guessing her way through building her biz

● Marketing – or wants to market – her business online

● Ready to build a long ­lasting, successful business (and knows that doesn’t happen overnight)

● Not afraid to invest in herself and do the sometimes hard work to build a solid foundation for her business

● Excited, enthusiastic, disciplined and has a (killer) sense of humor (okay, that last part’s just a bonus for me)

● Ready to design and live the life she’s always desired!

90 Days to Sweet Sales is NOT for you if...

● You're not willing to commit to investing time and money into your business. Unless you're "all in,” this isn't going to work for you.

● You're looking for someone else to do the thinking and the work for you.

● You're building a coaching business because you think it's a good way to make big money, instead of it being a true passion.

● You want overnight success without putting in the effort.


What Makes 90 Days to Sweet Sales So...Sweet?

What Makes 90 Days to Sweet Sales So...Sweet?

90 Days to Sweet Sales is my signature program and includes everything I’ve learned in 8+ years in marketing and running businesses.

Long story short: I know my stuff.

And you can trust that what I tell you is road­ tested and biz woman ­approved. I can confidently tell you that as we work through your individualized experience, incredible things will start to happen, like:

  • You’ll actually make PROGRESS. Say goodbye to stuckness, lack of motivation and throwing things at the wall to find out what sticks. (Never a good strategy.)
  • You’ll finally have SUPPORT. Let's be real. Running a business is HARD. Chances are, even the most supportive people in your life don't really "get" what it’s all about, but I do. I'm here to guide and support you and let you vent when things get tough. 
  • You’ll build an AUTHENTIC BUSINESS unlike anyone else’s. During 90 Days to Sweet Sales, you’ll learn how to authentically spread your message through marketing. It’s a noisy world online, and the ones who win in the long run are those who stay true to themselves. 
  • You’ll get where you wanna go WAY quicker than if you were doing it alone. I wasted SO much time making the same mistakes you’re making right now. Working with me means you get to avoid those costly errors and significantly shorten your timeline to success.
  • You’ll have REAL­TIME ACCOUNTABILITY. During 90 Days to Sweet Sales, you’ll (happily) leave your excuses at the door. I'm going to make sure you're doing what you need to in order to grow every step of the way.

Your Syllabus.

Your Syllabus.

Sweet Business Fundamentals

  • Shape your business in a genuine and authentic way
  • Create a coaching business that’s a perfect combination of your passions and expertise
  • Write and share your story in an awe­-inspiring (and motivating) way
  • Discover who you're truly meant to work with – and exactly what they will and won’t buy 
  • Create sweet offerings your dream clients can’t help but lap up
  • Set specific, tangible income goals to bring in more money, faster
  • Take inspired action!

Get Set Up For Success

You’ll learn how to: 

  • Design a website and sales pages that rep you and appeal to your dream clients
  • Write compelling copy so dream clients instantly feel you “get” them 
  • Build an email list full of red­ hot leads 
  • Create freebies/lead magnets so perfect your ideal clients won’t be able to stop themselves from popping their email in your opt­in box 

Marketing That Sparks Results

You’ll learn how to: 

  • Build your list fast with highly ­targeted Facebook ads (and stop throwing away moolah on ads that don’t convert)
  • Build beautiful landing pages that capture email addresses with ease
  • Create automated sales funnels and nurture sequences that build relationships and turn strangers into buyers­-to-­be
  • Rock social media marketing (and quit wasting time on social networks that don’t serve you)
  • Run value­-packed webinars and teleclasses that bring in streams of clients
  • Get in front of your ideal clients with just­ perfect guest blogging opportunities
  • Learn how to use Facebook groups to share your message – without looking like a jerk
  • Align every part of your marketing so you attract only the right people

Systems and Productivity

You’ll learn how to:

  • Use simple tools and systems to run your biz like a pro
  • Skyrocket your productivity by master the art of being intentional with your calendar 
  • Delight new clients with an easy and elegant onboarding system
  • Manage your social media quickly and efficiently
  • Work smarter, not harder with awesome automation techniques

* Do note that you and your journey are unique and therefore we will adjust your timeline as needed. *


Your Investment.

Your Investment.



Sweet Words.


Sweet Words.


"Sara is the best! I'm so fired up and things are evolving fast ...the way I wanted it. Thanks Sara you've brought out the best in me."

- Melissa, Life Coach, Ohio

"Working with Sara in her group program has been transformative. Before I started with her program, I thought I had an idea of who I wanted to work with and how I wanted to market myself. It turns out I didn't have a clue. By the end, I had a clear picture of who my ideal client was, how to market my strengths, landing page and opt-ins created, email automation done and my confidence was through the roof. Sara offers individual feedback within the group setting, makes herself available to you and there is the benefit of listening to the other women in the group so never have to feel alone. And the best part- I've already gotten clients based off what she teaches. It works." 

- Jessica, Copywriter and Business Coach, Boston

"Thank you Sara Dann! Swooning over our work together and loving my killer sales page. Do yourself a favor and sign up for her Jumpstart Program."

- Augusta, Lawyer and Legal Coach, Las Vegas

"I have been a business owner since 2002.  I have worked with a few business coaches over the years and NO ONE compares to what Sara Dann has done for my business!  Her one on one attention and commitment to my success was HUGE to me.  I have never received that with anyone else, I was just a number on a long list of clients to them.  I paid a premium dollar for their serves and got mediocre training.  With Sara, I was able to get her training at an amazing value.  Not only that but she was invested into my success.  She made sure I understood everything she was instructing me to do.  She broke it down step by step to teach me with all the patience in the world.  I will be forever grateful for the work she put into me.  I know I will be first in line for any future training or coaching event she will put together.  There is no better business or marketing coach like Sara Dann.  Believe me.  I have been there and done that.  Don’t look any further.  This is where you will get the most bang for your buck.  Worth every single penny and then some."

- Tara, Fitness Coach, Oklahoma

"Working with Sara Dann has been absolutely amazing. Let me tell you, this Lady Boss really knows her stuff! She helped me get super clear on who my ideal client is, gave so much valuable advice and guidance, plus was truly supportive and there every step of the way. When I first came to Sara I was unclear about how to take the next steps in my business and so I was grinding to a halt. Then she came along at exactly the right time and helped me to gain focus and clarity so I could move forwards and I’ve already seen such amazing results already and am ready to keep going forward with even more passion and excitement. Thank you Sara, you’re a star."

- Joy, Confidence Coach, England

"So grateful to have had the opportunity to work with Sara. I learnt SO much during our coaching call- she gave me so many practical nuggets that I could implement straight away.  Sara has a great way of explaining technical things in a way that is super easy to understand. She is an amazing coach and a fantastic person!"

- Robyn, Life and Business Coach, London

"I'm so happy that the word about Sara got to me!  It was worth every ounce of time, effort, and money to work with her as she helped me get my business on the right path to success. Sara is going to talk to you straight, get down to business and she will not waste your time. She is focused on making your business work for YOU! I'm so thankful to no longer feel at a loss about WHAT to do to take my business to the next level. No more feeling stuck and out of luck! My business is leaps and bounds above where it was before working with Sara and I wouldn't be where I am today without her help!"

- Kelly, Health Coach, Kansas

"Sara is amazing! She helped me take my business to a new level and create systems so I can work smarter, not harder. We were able to create a website for my clients, as well as a place to train my team and helped me with social networking campaigns, running facebook ads, and email newsletters. She is extremely easy to work with and very patient. My life is very busy so her flexible attitude has been helpful and appreciated. I chose the 60 day package which has been totally worth the money. Thank you, Sara for helping me do all these things, I wouldn't have been able to do it without your help!"

- Kirsti, Health Coach, California

"Sara has not only helped me do the needed tasks of a website and email management, she has helped me get creative with how to grow and be more efficient at my business.  She is a straight-talker who doesn't add fluff, but instead she gets down to business. She values our time, she's quick to respond when I'm stuck, and she is serious about helping me get results. I would not be pushing forward like I am without Sara's help. I'm grateful for the opportunity to work with her, learn so much more, and watch my business grow without losing my mind in the process. I would highly recommend Sara to anyone who needs a focused and effective plan while creating the life they want."

- Andi, Health Coach, Tennessee

"Working with Sara has improved the way I do business 100 percent. Knowledgable, accommodating and easy to work with, coaching with Sara is a pleasurable experience.

In just a few weeks I have learned, how to improve processes, automate my business and really buckle down on my offer and with these key components, I am able to work less and make more."

- Kike, Career Coach, Canada

"Sara's support has been amazing. When I first booked her to market my part-time brick and motrar business, I did not think I would be where I am today. Sara helped me find my life's purpose and I feel so excited about my future. I went from being a health coach, to a legal coach, to empowerment coach and finally to my true calling; confidence coaching. What I love about Sara is that she is honest. She is like that friend who will tell you if you look fat in that dress and that is exactly what you want when operating a business. Her support has been invaluable. I will be working with sara for a very long time."

- Jaime, Confidence Coach, Australia

"Thank you! Thank you! Thank you! You just don't know how much stress you have taken off of me and now my juices are flowing again.

I am not going to just triple my income this year I am committed to growing it 5 times bigger than last year!

Seriously I thank you for all you have helped me with and encouraged me that I can and WILL do this!!  You have been a bigger God send than you even know!"

- Stephanie, Money Coach, Georgia

"I'm so glad that I crossed paths with Sara. She's helping me open my eyes and transform my business to reflect my values and goals. No more wasted money on systems that don't work! I'm investing my money in the right places to help my business. Thanks, Sara!"

- Katey, Health Coach, California

"Working with Sara was such a great experience!  I'm a personal trainer and in the process of transitioning my business from meeting with clients in person to working with clients virtually.  I quickly discovered that I was facing a whole new set of challenges when it came to finding the people I can help.  Before our meeting, I felt overwhelmed, lost and a little frustrated because I didn't feel like I was being heard, but didn't know what to do about it.  Sara gave me practical tips and steps to take to expand my reach.  She also gave me some awesome resources.  After our meeting, I felt relieved to have a plan and excited to get started.  After I implement the things we talked about, I plan on scheduling another meeting with Sara to get clarity about my next steps."

- Alyssa, Health Coach, Colorado

"After viewing many marketing sites, I came upon Sara’s. Her creativity and personality shone through. What she had to say to entrepreneurial women resonated with me. Needless to say, I contacted her and I am so happy that I did. 

Sara quickly identified what I needed to do to revamp my marketing process. Within a few days, she developed an email campaign that would generate more leads and encouraged me to develop a free webinar to spur further interested in Path Seekers Life Coaching & Hypnosis."

- Melinda, Life Coach, Florida

"I so appreciate all of your hard work, creativity and dedication in helping me grow my businesses. I honestly don't know where my businesses would be today if you hadn't come into my world!"

- Beth, Meeting Planning, Washington

"I am so happy I took the leap and decided to work with Sara Dann. I talked to a few other business coaches, but I was impressed with Sara's tell it like it is attitude and her marketing background. She is such a great motivator - I can't believe how fast my business is coming together. She is very knowledgable about all aspects of launching your business and social media and has even jumped in and helped me with technical detail about my website. I highly recommend her to people who are tired of corporate america and want to start their own business."

- Karen, Graphic Designer, Maryland

"Sara has provided me with vital information on how to figure out my ideal client, as well as, helping me learn higher level social media marketing skills.  With everything recorded, I am able to go back and listen to everything again at my pace allowing me to learn the concepts more thoroughly and even share with my team, should the need arise. I would definitely recommend Sara Dann as a marketing coach for helping your confidence and business grow."

- Jessica, Skincare Expert, Missouri

"As a female solopreneur, it's easy to take control of every aspect of your business. This inevitably causes one to spread oneself very thin which leads to not only exhaustion and excessive stress but in a creative rut. As an entrepreneur or solopreneur, being in a rut isn't a momentary thing. Sometimes it can go on for months because you only have yourself on your team.

I was in the very same position when I came across Sara, and I felt she was exactly what I needed. My mind is full of hundreds of ideas that operates a mile a minute, but Sara helped me manage all my aspirations for my business. As a female oriented business coach she has helped me get out of a creative rut and allowed me to view my business from a consumers perspective. You question time and time again, "Why isn't this working?" It's hard to figure it out on your own. This is where she has been so helpful for me. Sara is a lovely coach with such a friendly disposition and is always willing to work at your pace with your ideas while enhancing and nurturing them. Best decision I ever made to hire her. You should too! You won't regret it!"

- Maha, Clothing Designer, London


Finally, My Promise to You.

Finally, My Promise to You.

There are TONS of experts out there slinging programs and packages that tout their super-awesome­secret system as the one, true and ONLY way to make lots of money fast. 

I am NOT one of them. 

Yes, I have a proven record in marketing, with 8+ years experience rocking marketing for small businesses. But I know that I can’t guarantee you (or anybody) that you’ll make X amount of dollars by X date.

It just isn’t that easy to build a sustainable business.

But that doesn’t mean it’s not simple.

What I can promise you is that you're probably making it more complicated than you need to ­most of us do. 

90 Days to Sweet Sales will help simplify your path to success. It’s the very best of what I've spent thousands of dollars and countless hours to learn – all tailored to you and your business. 

Seriously: You will NOT get cookie cutter information ‘round here. I recognize that marketing isn't one size fits all. What may have worked for one business, may not work for your business. 

What worked for one person, may not work for you. I pride myself in getting to know you, your business and your situation to create a plan that works for YOU. No more wasting time and money trying to get your business off the ground. No more guessing which direction to go. No more flailing about. Let's skip the drama, get down to business, and spark the results you deserve once and for all. 

Or you can keep trying to do it on your own.

Your call, but I promise my way’s way sweeter.